About ME
About My Digital Unicorn
I love marketing and helping businesses grow. I wanted to start something that would drive my passion and creative energy into helping businesses and organizations achieve success
My Approach to Digital Marketing is Centered Around You
As a marketing consultant, I believe in an integrated approach. I will be your point person for everything we work on. I pride myself in being well-versed in all aspects of digital marketing. From web design, to paid media, social media, analytics and marketing strategy. The plan I will design for your business will meet your needs and be aimed towards your organization success and long-term goals. A lot of marketing agencies have a scatter approach to marketing, where you work with a large group on individuals specialized in one aspect of marketing. That is not my approach.
My approach is building a relationship with you, understanding your business, and not applying a one-size-fits all mentality when it comes to marketing. Your business or organization is unique, even if you are in a crowded field of competitors. I want to highly your uniqueness and make sure your message and brand are broadcast to the largest, most engaged audience.
Why My Digital Unicorn?
Your Personal Digital Unicorn
Matt Beauchesne
Head Unicorn Wrangler
“Unicorn marketers are rare — so rare that I’ve only come across a few in the wild.”
I am a creative and innovative person. Sometimes that means looking at opportunities or trying events or products that have never been looked at before. I have an open-door policy when it comes to new opportunities. That approach has led me and the businesses I represent to new partnership, events, products, customers, media and community goodwill. I have often been told I’ve done the unthinkable with positive results.
Education and demonstrating proficiency are very important to me. I am always trying to learn new skills and new ways of looking at things. I have my MS in Innovation in Digital Marketing from Temple University and my MBA in Marketing from Drexel University; as well as other degrees and certifications. I want you to know that your business is in the capable hands of a marketing professional (even if he is a unicorn).
My Values
I blend my hard and soft skills in the way I approach digital marketing
Diligence
I strive in understand the key value propositions of your business. I work tirelessly to find the best solutions to your problems.
Education
I believe that marketing is one of the fast changing, always evolving disciplines; and to stay on top of your game, you have to keep learning what works and where the trends are going.
Consistency
I believe that communication is a large part of being consistent. I will always be available and will take the time to make sure you are comfortable with the process and every move we make. I know nothing is more frustrating than not knowing where your marketing dollars are going
What I Do Best – Data Driven Marketing
Branding
Copywriting
Social Media
SEM/PPC
Analytics
Web Development
Email Marketing
SEO
